We have spoken about marketing campaigns, customer retention, transitioning from offline to online, and many fascinating and helpful concepts that can help you develop your business. There is one simple yet intricate part of a business that is common throughout every company in the world: a core marketing message. Understanding why you have a business and what it is about is the crux of marketing.

The core message of your company is the single biggest differentiator between you and your competitors. Companies that get it right can take on competitors that have a perceived advantage. The key to getting it…


Enalito Helping Retail Businesses by Automated Onsite Personalization, Realtime Retargeting, Omnichannel Marketing & Inventory Optimization Powered by AI + ML

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