January 30, 2020 Whales are important for Earth and so are for retail business. But how can whales affect a retail business in any manner? Are we talking about a species or some sort of customer? Let’s find out. Firstly, what are Whales? The term ‘Save The Whales’ was famously coined in the 1986…

January 28, 2020 “81% of online shoppers who receive emails based on previous shopping habits were at least somewhat likely to make a purchase as a result of targeted email.” — e-marketer Email being the oldest of any of the present digital marketing tactics is still the most impressive one…

Guest Author: Enalito “It takes months to find a customer and only seconds to lose one” Customers — a crucial business element are hailed as the true kings of the business since 20% of the customers are known to drive 80% of the business. Without customers, retailers can lose or…

Wow, ads with a minimalistic approach for getting the point across social media and larger than life ads with phenomenal product snaps have done an excellent job in increasing brand awareness. Creative ideas combined with stunning visuals and effective copy work as a proven formula for eCommerce digital marketing. …

November 5, 2019 Marketing is becoming costly day by day, and so is becoming customer acquisition. It has always been crucial for business organizations to acquire as many customers with as little marketing budget. After all, this is what determines the business growth, right? …

September 26, 2019 On-site personalization for an eCommerce site deems to be inevitable. It definitely has become a matter of a brand’s pride and indicates that the business is committed towards its customers and thinks thoroughly about improving their shopping experience. …

Does your e-store function as a display store only? Look, search and find? That’s old school! Time to roll your sleeves! As an e-retailer, you must consider personalized recommendations that have proven to a be great sales booster while satisfying your customers with swift shopping; saving them from the frustration of searching products that might drive them away.

September 19, 2019 Online retailers across the world use Google Analytics to track important performance metrics of their e-commerce site. For conversions, it’s irrefutable that an e-store must run smoothly and present itself in manners that encourage users to spend. …

June 19, 2019 Before making my point, let me ask this straight — Are you here for the Aloe Vera you need to heal the burn you suffer from an E-commerce business failure? “Let’s kill’em all who advised me to start one!” Your words. Not Mine! Or maybe you are…